Seoul

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Digest

See. Naksan Hike one of the wooded peaks surrounding the old city for views and nature.

Eat. Hongdae↗ Experience vibrant K-pop culture, boutiques, and coffeeshops. Namdaemun Market Shop for ingredients like softshell crabs, lotus roots, and kimchi cabbages. Jegidong Find traditional cure-alls like deer antler, wormwood, and ginseng in old shops.

Stay. Four Seasons Hotel Seoul Experience a classy and calm atmosphere with genuine Korean hospitality. Gangnam↗ Base yourself in this area for luxury hotels and a wide range of options.

Lonely PlanetOct 15, 2026

Tips For Visiting A South Korean Bathhouse

Have the best South Korean bathhouse experience with this guide to etiquette and local customs in a jjimjilbang.

8 sights in this story
  • Insadong Spa & SaunaSightForeigner-friendly operation in the capital
  • Supsok Hanbang LandSightAmid trees on slopes of Ansan Mountain
  • Elsewhere
  • TermedenSightIcheon, South KoreaHas indoor and outdoor splash and swimming pools
  • AquafieldAquariumGoyang, South KoreaUpscale jjimjilbang in Starfield complex
  • Jeju SanbangsanSightAndeok-myeon, South KoreaKnown for high water quality and carbonate hot springs
  • Spa Land Centum CitySightBusan, South KoreaPart of a huge shopping mall with 18 hot springs
  • CimerSightYeongjongdo, South KoreaLuxurious sauna and swimming complex
  • Cimer SpaSightIncheon, South Korea
Read the full piece at Lonely Planet →

Lonely PlanetOct 15

20 Best Things to Do in Seoul

The top spots in Seoul transport visitors from ancient palaces all the way up to the latest K-Pop sensations, with serene temples for day and neon nights.

25 things in this storyRead the full piece at Lonely Planet →

Condé Nast TravelerSep 21

An Expert Guide To Planning a K-Beauty Trip To South Korea

Korea’s beauty tourism is booming—here's how to get the most out of your K-beauty treatment trip, according to skincare specialists.

15 things in this story
  • GangnamNeighborhoodarea with many aesthetic clinics
  • BukchonAttractionneighborhood with quaint shops and hanoks
  • DOD DermatologyPlaceoffers radio-frequency microneedling and exosome treatment
  • HEV DermatologyPlaceThe world’s first high-strength six-electrode lifting device High-power, high-efficiency pigment laser with 13 modes…
  • Diore ClinicPlacedirector advises upfront consultation fee
  • Chang DermatologyPlacedermatologist is more trustworthy
  • Tosokchon SamgyetangRestaurantserves nourishing chicken ginseng soup
  • BonjukRestaurantgo-to for easy-to-digest rice porridge
  • Four Seasons SeoulHoteloffers holistic wellness retreat with skincare kit
  • Samcheong-dongQuarterIt lies north of Jongno and east of Gyeongbokgung.
  • InsadongNeighborhood
  • Elsewhere
  • Olive YoungPlacePasadena, United Statesopened first North American location in Pasadena, California
  • AIREMPlaceNew York, United Statesmedical aesthetic spa in New York
  • SupereggPlaceNew York, United Statesskincare brand
  • The House of SulwhasooPlaceBukchon Village, South Koreaoffers exclusive products and Osulloc tea house
Read the full piece at Condé Nast Traveler →

Condé Nast TravelerAug 21

A Mother-and-Tween's Travel Guide to K-Beauty, Hanboks, and the Brooklyn of Seoul

For one New York mother and daughter duo, a last-minute add-on to a Japan trip turned into four days of palace visits, mung bean pancakes, and a priceless souvenir.

10 things in this story
  • Gwangjang MarketMarketbustling market for bindae-tteok and hotteok
  • Olive YoungPlaceKorea's dominant health and beauty chain with numerous locations
  • Namsan MountainSightspectacular cherry blossoms in spring
  • SeongsuTrain stationdescribed as Seoul's Brooklyn, with chic shops
  • Kensington ToursPlacetravel specialist that provided a local guide
  • Gyeongbokgung PalaceParkbeautiful building with historical weight and meaning
  • HiKR GroundAttractionK-Pop and Korean culture hub run by the government
  • KnottedCafépopular local chain with a location inside HiKR Ground
  • Starfield LibrarySightsoaring bookcase installation that stops visitors
  • The ShillaHotelfive-star hotel with a breakfast buffet of bewildering scale
Read the full piece at Condé Nast Traveler →

National GeographicJul 11

The best place to experience South Korea's k-hiking? Seoul's urban mountains

In South Korea’s capital, a crown of forested mountains and centuries-old battlements are often populated by local hikers — and travellers can join them.

21 things in this storyRead the full piece at National Geographic →

Condé Nast TravelerNov 20, 2025

This Asian Metropolis Is the Best City in the World for Shopping, Our Readers Say

The rise of East and Southeast Asia as shopping destinations is complete, but there are a few wildcards as well.

23 things in this story
  • MyeongdongTrain stationOlive Young flagship store, cosmetic innovation
  • Seongsu-dongNeighborhoodAmorepacific beauty lab, custom lipstick counters
  • AmorepacificGalleryBeauty lab in a former car repair shop
  • Gwangjang MarketMarketOld Seoul alleyways with vintage hanboks and food stalls
  • Olive YoungPlaceFlagship store serves as cosmetic innovation dashboard
  • CheongdamTrain stationPairs 10 Corso Como with Sulwhasoo flagship
  • 10 Corso ComoCafé10 Corso Como Concept Store416, Apgujeong-ro, Gangnam-gu, 06015 Seoul, South Korea…
  • SulwhasooPlaceFlagship store offers TUS Moon Jade Hand Service
  • GarosugilNeighborhoodTree-lined streets with Tamburins' sculptural perfume balms
  • TamburinsPlaceSells sculptural perfume balms
  • BukchonAttractionAlleys hide appointment-only buncheong ceramics
  • YiyehaPlaceSells appointment-only buncheong ceramics
  • GranhandPlaceOffers personalized perfume engraving
  • Elsewhere
  • ChinatownNeighborhoodSingaporeVictor Lim's Peranakan Tiles Gallery
  • Little IndiaNeighborhoodSingaporeMustafa Centre runs 24 hours
  • Kampong GelamNeighborhoodSingaporeRatianah Tahir cuts and embroiders kebayas
  • Orchard RoadNeighborhoodSingaporeMain shopping artery, features ION Orchard and Ngee Ann City
  • ION OrchardPlaceSingaporeCurved glass mall on Orchard Road
  • Ngee Ann CityPlaceSingaporeHome to Takashimaya department store
  • TakashimayaPlaceSingaporeDepartment store in Ngee Ann City
  • Victor Lim's Peranakan Tiles GalleryPlaceSingaporeRescues century-old Belgian tiles
  • Bussorah StreetNeighborhoodSingaporeRatianah Tahir's atelier
  • Newton Food CentreMarketSingaporeFamous from Crazy Rich Asians, serves satay
Read the full piece at Condé Nast Traveler →

Condé Nast TravelerOct 24, 2025

The Best Hotels in Seoul, From Gangnam to Hongdae

Whether you’re here for business, K-beauty shopping, or sightseeing, these Seoul hotels deliver a cool, comfortable stay.

23 things in this storyRead the full piece at Condé Nast Traveler →
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